September 16, 2008

Links: Audience research

Media Management Center studies
young readers, online news sites

Two new studies from the Media Management Center are worth a look:
- “What It Takes to be a Web Favorite” concludes that news Web sites must make a user’s short list of favorites or be overlooked.
- “Attracting Millennials to Election News Online” says young people feel the election news sites bombard them with too much information and too many choices.

Also, wsj.com is launching new networking functions for its online subscribers. Here’s a New York Times story. Stay tuned.

Comments

Exploring innovation, transformation and leadership in a new ecosystem of news, by journalist and change advocate Michele McLellan.

Get in touch with Michele at .(JavaScript must be enabled to view this email address).

More Leadership at KDMC:
Leadership Seminars | Annual Leadership Reports

Support is provided by:

• Promising online news sites

August 29, 2010
Diversity challenged? Grow your network

August 26, 2010
Looking into the past: CNN’s Flickr-inspired Katrina retrospective

August 24, 2010
InvestigateWest: Lessons from the first year

August 19, 2010
Structured news: Make useful connections to build your news business

August 16, 2010
Goodbye horse race: A formula for citizen-focused campaign coverage

09 Class: Using Social Media to Build Audience
Advertising
Aggregation
Audience development
Blogging
Broadcast
Business model
Commenting
Citizen journalism
Civic Engagement 2.0
08 Class: Leadership
Online-to-print content
Databases
Culture
Entrepreneurship
Multimedia
Ethnic Media
Ethics
Interactivity
Knight 21st Century News Challenge
Knight Foundation
Innovation
Local news
Emerging roles and jobs
Leadership
Metrics
Mobile delivery
Management
News entrepreneur
Marketing
News Industry
Niche Web sites
Niche print publications
Project development
Reynolds Journalism Institute
Search and SEO
Social Networks
Staffing
Tech Tools for Leaders
Technology
Training
Tools for journalists
Structure and Workflow
Video

August 2010
July 2010
June 2010
May 2010
April 2010
March 2010
February 2010
January 2010
December 2009
November 2009
October 2009
September 2009
August 2009
July 2009
June 2009
May 2009
April 2009
March 2009
February 2009
January 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008

Complete Archives
Category Archives

RSS Feed

Ellyn Angelotti
Rob Curley
Jonathan Dube
Zac Echola
Rick Edmunds
Doug Fisher
Jill Geisler
Mark Glaser
Amy Gahran
Dan Gillmor
John Hassell
Jeff Jarvis
Mindy McAdams
Alan Mutter
Steve Outing
Howard Owens
Dan Pacheco
Mark Potts
Rem Reider
John Robinson
Jay Rosen
Danny Sanchez
Ryan Sholin
Will Sullivan
Howard Weaver
Amy Webb
Steve Yelvington
APME/Associated Press Managing Editors
Media Management Center

knight foundation   knight commission   civic   government   social media   local   journalism   knight community information challenge   jay rosen   reynolds journalism institute   community news   community foundations   news   local news   technology   politics   funding   community   broadband   comments