March 15, 2010
New Pew Report: State of the News Media 2010
How bad was 2009 for the mainstream news business? The State of the News Media 2010 report just published by the Pew Research Center’s Project for Excellence in Journalism paints a generally bleak picture…
- Newspapers now spend $1.6 billion less annually on reporting and editing than they did a decade ago.
- Network and local TV news operations saw sharp drops in revenues, viewership, and jobs. Cable news was the sole commercial news sector that did not suffer declining revenue and layoffs in 2009.
- Magazine ad pages sold across all titles fell by 26% in 2009.
However, there are some bright spots. Nonprofit funding for new media ventures since 2006 totals about $141 million, according to a J-Lab estimate. And this figure does not include many ventures that operate without grants or that come from legacy media. Also, new revenue streams (such as mobile advertising) are steadily growing—even though so far they represent only a small piece of the news revenue pie.
This report does seem to gauge the emerging economics, dynamics, and practices of the news ecosystem against benchmarks from the heyday of the mainstream news industry. This approach can make it harder to spot today’s opportunities. Still, this is valuable information that’s worth reading.
Meanwhile, a new Pew Internet & American Life Project poll found that news organizations face very grim prospects to convince consumers to pay for online news.
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Tags: research, resources, pew project for excellence in journalism, pew, state of the news media, statistics
Comments
They must have been hit by revenue ads and some of this has to be associated to the way web advertisers track their conversions.
By Suzies, 05/21/10 at 5:17 am
I can only see it getting worse over the next several years until the news business figures out exactly how to covert from conventional news of the past 40 yrs to the ever growing demands of online community.
By cam, 05/26/10 at 11:52 pm
I’m not worry for them, I’m sure they will find a way to keep on doign their job. They may change their way of doing it, but you know what… that’s progress… Scrabble Cheat
By laura44, 05/31/10 at 1:09 am
Yeah, I’m not worried at all. It’s the mainstream media that brainwashes people, and that’s something I don’t want to support. That can go out of business, for all I care.
By coupon codes, 06/02/10 at 6:57 pm
It all comes down to a change in how people consume media. These media outlets will need debt solutions unless they adapt to the internet age.
Look at the Murdoch group they are now embracing the new age with apps for the ipad.
By bradjones, 06/15/10 at 3:03 am
I think the ipad will see a new boom in ad spend similar to how google did. I even saw a guy with an app for cute pick up lines which was incredible.
The sky’s the limit.
By johnnyd, 06/15/10 at 3:19 am
yaah…it is right to say that there is decline because of stiff competition.But this picture will not be there in coming days. Due of new technology,picture will surely be changed and most importantly in a positive way. gift baskets......
By Joy123, 06/15/10 at 3:40 am
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