Staci Baird
Journalism Instructor, San Francisco State University
Staci Baird is a media specialist with more than ten years of experience working with a variety of traditional and nontraditional media outlets.
In 2010 Staci taught contemporary news media, the first mobile reporting class to be offered at SFSU. She designed the course curriculum with two goals in mind:
- Students should learn how to use their mobile phone as a tool for gathering, producing and publishing digital content.
- Students should be able to understand the opportunities that exist for mobile media and recommend options for mobile content products.
She currently teach digital news gathering, online journalism, and serves as the tech adviser for student publications at San Francisco State University's journalism department.
As an internet marketing manager for Lucasfilm,she helped launch LucasArt's first social media campaigns on Twitter and Facebook. Before moving to San Francisco, she was innovations project manager for E.W. Scripps Newspaper Interactive in Knoxville, Tenn. where she helped develop business plans and content strategies for new web initiatives. As multimedia manager for MSN Money in New York she worked with a team of multimedia journalists to design and produce a series of multimedia stories. She has also worked as a content producer for CBS Interactive and SFGate.
Staci earned a BS in Business/Information Systems from the University of Phoenix and attended graduate school at the School of Journalism and Mass Communications at the University of Kansas where she helped design that school's Stauffer Multimedia Newsroom. She taught classes as a graduate teaching assistant and multimedia coordinator at KU. She has also taught online journalism classes at the University Tennessee where she collaborated on the design and development of a content management system for the Tennessee Journalist.
Insight from Staci on the KDMC News Leadership 3.0 blog: Teaching mobile journalism: It's not just the tools, it's the mindset (April 5)
KDMC Sessions
Educating the Next Generation of Mobile Journalists
April 17, 2011, 2:40 PM - 4:10 PM
SEMINAR: Get ready to go mobile!
Educating the Next Generation of Mobile Journalists
April 15, 2011, 10:45 AM - 12:15 PM
SEMINAR: Get ready to go mobile!

