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Through the Cracks: Go-to resource for crowdfunding in journalism

by: Nancy Yoshihara |

Through the Cracks, Crowdfunding in Journalism is a new website “devoted to coverage of reporting, storytelling and news startups made possible with the use of crowdfunding.”

Founded by online reporter, photographer and storyteller Khari Johnson as a Tumblr blog last August, Through the Cracks went live with its current version in March and now has staff in five countries. In his post, Innovation, Not Donations: Why this Blog Exists, Johnson writes about how crowdfunding may be a future business model for news. He also discussed how he came upon the idea for Through the Cracks in a recent Q&A with All Digitocracy.

The website is put together by a group of journalists who believe in the future of journalism and the kinds of stories made possible by independent journalists who need financial help to launch or complete their projects. The staff prowls the web and crowdfunding platforms in search of examples of success and innovation that are shared on the website.

The result?  Through the Cracks is full of information on how to raise funds (Crowdfunding Journalism Success Tips) as well as stories about current crowdfunding campaigns. Many of the stories are about innovative ideas just in the development phase. You also can sign up for the Through the Cracks newsletter

The origin of the website’s name comes from the newsroom as explained on the site, “Our name comes from the phrase 'through the cracks,' a phrase sometimes heard in newsrooms to refer to routinely ignored or underreported stories. We admire crowdfunding’s ability to bring those kinds of stories to light.”

Nancy Yoshihara

Nancy Yoshihara is content manager at KDMC and its website with a focus on News for Digital Innovators and Tools, Tips
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