The Knight Digital Media Center and The Denver Foundation with The Piton Foundation and the Community Foundation Serving Boulder County presented a unique two-day workshop exploring how community foundations can better engage the public around issues they care about by using new digital tools and best practices.
Among the presenters were:
- Beth Kanter, a nationally recognized expert in social media strategy for nonprofit organizations and an author of The Networked Nonprofit and Measuring the Networked Nonprofit.
- Lee Rainie, Director of Pew Internet & American Life Project, a research center that examines people’s online activities, the internet’s role in their lives and what it means to local communities and community institutions.
- Amy Gahran, a media consultant and mobile specialist who covers mobile technology for cnn.com and entrepreneur.com.
Topics included:
- How and when a social media strategy is crucial to outreach and engagement on community issues.
- How emerging tools such as mobile and data enhance community engagement.
- How to align internal communications strategies with digital engagement focused on specific outcomes.
- How news and information projects can enhance foundation impact and mission.